Psychology of Marketing
The following link is to a PDF presentation which explains, not as its main purpose, one aspect of marketing psychology. This is just one of the ways big business corporations condition us. The Brand "Sustainability."
The main purpose, by the way, of this presentation is a discussion of what it will take to enstill in us the the same loyalties we have to consumerism to conservation; Waste Reduction, Recycling, and Re-use. For more on these topics,click here. Also I'll soon post on these topics myself.
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